Facebook has relaxed his strict policy on Cryptocurrency ban– sort of – on ads related to cryptocurrency.
According to a post published by a blog on last Tuesday, the social media giant has launched a “cryptocurrency products and services onboarding request” form that will allow some companies to get their ads on the platform.
However, this ban lifts does not involve ICO or binary options. The prohibition on these remains in effect months after Facebook first took action against crypto-ads. An action that was later taken by twitter and Google.
The request sheet shows that the social media company wants specifics on the kinds of services companies wishing to advertise offer. For example, Facebook asks whether companies have the relevant licenses in order to operate, or if they are a publicly-listed company. Facebook has also published a legal addendum outlining its policy toward cryptocurrency ads.
Facebook product management director, Rob Leathern, wrote in the blog: “Given these restrictions, not everyone who wants to advertise will be able to do so. But we’ll listen to feedback, look at how well this policy works and continue to study this technology so that, if necessary, we can revise it over time.”
DITTO APPLAUDS FACEBOOK
Following this move by facebook, Trey Ditto, the founder of Ditto PR, a crypto public relations firm, described Facebook’s shift as “the first step in allowing credible blockchain projects, crypto companies and ICOs to get in front of new potential customers and investors.”
“This will be a big boost for Facebook advertising revenue as the majority of projects out there are interested – and have the money – to run paid ads,” Ditto added.